From a simple spreadsheet to Lapland's own travel platform
It all started with a winter trip to Lapland — a few friends, a cluster of riverside cabins, and an old spreadsheet to manage who booked which cabin and when. That spreadsheet? It turned into something much bigger.
TravelBook was born out of a simple idea: travel booking should be local, personal, and inspiring. No endless popups or outdated listings—just authentic adventures, curated with care.
Whether you're chasing the northern lights or planning a cozy cabin getaway, we make it easy to book unforgettable experiences. Built by a small team of explorers, developers, and storytellers, TravelBook is proud to support local businesses and independent guides.
Every booking helps grow the local tourism economy—while helping you discover something new.
We prioritize authentic, local experiences over mass-market tours
We believe in simple, transparent pricing with no hidden fees
Technology that enhances—not replaces—human connection
Founder & CEO
CTO
Head of Operations
Marketing Manager
Our home is Rovaniemi — the official hometown of Santa Claus, right on the Arctic Circle in Finnish Lapland, just a short walk from Santa Claus Village. Being where the real magic of the North begins keeps us close to the cabins, guides, and snow-covered forests our travelers come to discover.
We also build Raamat, an accounting and tax-filing platform for businesses trading across Estonia and the EU — double-entry bookkeeping, VAT compliance, and e-invoicing without the legacy interface.
Visit RaamatThanks for traveling with us. We're just getting started and we'd love for you to be part of our story.
